Consultancy services
I've been supporting organisations of all shapes and sizes across public and private sectors for 15 years. Here are just a few of the ways I have and continue to provide expert consultancy support, and some of the feedback I get.
A fair bit of the work I do is under NDA (or as a secret resource in a wider agency) so I haven't included logos, but I do work for a global healthcare plc, a national utilities company as well as ad hoc projects for smaller organisations.
I spent nearly a decade in Government comms so am well-tuned to the way the public sector world works, warts and all!
I'm happy to work on a day rate or for us to price up a package of work. Drop me a line and we can discuss what works best.
Change communications
I partner with organisations to guide them through complex, large-scale change and transformation programs, delivering everything from high-level communications strategy to hands-on content creation. I also train change teams to engage diverse audiences effectively, ensuring clear, consistent messaging that drives alignment and buy-in throughout every stage of the transformation.
Tone of voice
I help organisations identify their unique brand character traits and develop a tone of voice that’s authentic, relatable, and distinctly yours. From messaging guidelines to consistent execution across all channels, I’ll help you bring your brand’s personality to life and deeply connect with your audiences.
Writing training
I provide tailored in-house writing training to help teams write clearly and effectively that drives action. Whether it’s auditors writing audit reports or change teams crafting employee comms, I equip your team with the skills to produce impactful, well-structured writing that drives understanding, engagement and action.
Employer Brand and EVP
As well as my own tried-and-tested employer brand framework, The BFG Talent Magnet, I work with organisations to develop their employer brand narrative, create content to activate their new brand and voice and train them up on how to change the way they communicate with employees and future employees.
Brand story
I help organisations uncover their unique brand story, blending their history, values, and vision into a captivating and compelling narrative. These stories form the foundation for all communications, ensuring consistency and a lasting emotional connection with your audience.”
Storytelling training
I offer storytelling training to help organisations harness the power of narrative in-house. By empowering your team with the skill to craft compelling stories, they can communicate complex ideas, inspire action, and build stronger connections with both internal and external audiences. Whether for marketing, employee engagement, or change initiatives, storytelling becomes a powerful tool to drive results.
"Rachael’s work is first-class: high-quality professional skills combined with the ability to quickly establish excellent rapport with clients and customers at all levels.
She is extremely diligent yet pragmatic: an unusual and prized combination.
Rachael is well-respected and well-liked by colleagues. She inspires confidence in senior leaders, and loyalty in her team."
